Digital screens in I.L.U. beauty stores
I.L.U. is a youthful, bold and playful chain of beauty stores, whose selection of goods has been formed based on the wishes and needs of the customer. I.L.U. chain is owned by the TKM Group.
I.L.U. stores have undergone a fresh renovation, special attention has been paid to materials and making the shopping experience even more customer oriented. In the renovated stores, attention has been paid to sustainable and economical solutions - posters and light boxes have been replaced by digital screens, the stores have switched to LED lighting, and the choice of materials used in construction has been environmentally friendly.
Hansab installed different screens in the I.L.U. stores that display advertisements, product introductions and special offers. Navori content management software is used to display the content on the screens. It enables to control the content centrally - manage currently ongoing campaigns, show brand advertising videos and display information on the screens of different stores through remote management. It is also possible to schedule content playback, create calendars and playlists.