“360° Retail Solutions 2026” brought together retail professionals and industry experts

On March 10, Hansab Estonia hosted a seminar “360° Retail Solutions 2026”, bringing together 160 retail professionals, partners, and industry experts to discuss the most relevant topics in retail and practical solutions shaping the sector.

The seminar took place in a particularly unique venue – the Estonian National Library. The building is currently in the final stage of renovation and has been closed to the public for a long period, making it a rare and inspiring setting for the event.

Hansab Estonia organizes its retail seminar every other year. The goal of the event is not only to share knowledge and bring industry stakeholders together, but also to strengthen Hansab’s presence in the market and demonstrate our active role in shaping the retail ecosystem, and to strengthen relationships with our suppliers, ensuring we remain active, visible, and committed to long-term collaboration.

The day was opened and moderated by Rainer Saaron, Sales and Marketing Director at Hansab Estonia.

Throughout the seminar, several industry experts took the stage:

Rowley Smith (GLORY) spoke about how payment automation can streamline checkout processes and improve the overall customer experience. Ando Allik (Hansab Estonia) presented CIT full-service solutions and their role in supporting retail operations.

Lennart Diago (Vusion) focused on the role of electronic shelf labels in improving efficiency and enabling business growth, while Anne-Mai Valtsov (Euronics Estonia & Latvia) shared a practical case study on their implementation in retail stores.

The first panel discussion focused on accessibility directive. Participants included Jakob Rosin (Ligipääsuke), Nele Peil (Estonian Retailers Association), and Jana Baljutis-Kytt (Estonian Consumer Protection and Technical Regulatory Authority), who discussed how new regulations will impact retailers.

Margus Mägi (Swedbank Estonia) introduced accessibility requirements for payment terminals and shared practical guidance on implementation.

Anu Keller (Bank of Estonia) spoke about the digital euro and its role in the future European payment ecosystem. 

Remigijus Budrys (Samsung Baltics) demonstrated how digital screens have evolved into a strategic tool in modern retail environments.

The second panel discussion focused on shoplifting prevention. Andre Lilleleht (Estonian Security Industry Association), Kristjan Anderson (Selver), Marko Kaseleht (SensusQ), and Mihkel Miidla (Sorainen) shared real-life experiences and discussed practical prevention strategies. The panel was moderated by Kristo Timberg, CEO of Hansab Estonia.

In addition, Kaarel Ajaots (Hansab Group) led a pitch session in cooperation with Tehnopol, where several emerging startups presented their solutions and ideas for the future of retail technology.

The day concluded with a live music set by Heidy Purga / Must Mesi, bringing the event to a relaxed and inspiring close.