Transparent LED Media Window in Viru Keskus
Digital signage is part of a new digital transformation for nearly all industries. It’s become an opportunity to attract attention, draw eyes and incite action.
The LED Media Window is the industry’s new visual standard in indoor and outdoor LED technology. Viru Keskus was the first customer to deploy such Media Window in the world. While being a great challenge for Hansab installation team, it proved to show exceptional results.
Media Window is based on the integration of small LEDs between two panels of a double-glazed window. Together they combine into one integrated solution. This screen can display HD videos, HD images, live broadcasting and other media content. What is more, it can also be as a building lighting option.
Despite the small pixel pitch of 20 mm the solution remains transparent at about 90% from the inside of the elevator and is well perceivable when outside approaching from different angles, what makes the screen eye-catching from a far.
The screen has amazing color performance that matches the SMD LED screens of the latest technology in the industry with the smallest pixel pitches. Such brightness of the screen can compete with sunlight.
The solution is energy-saving, what is very important for big size LED screen. Energy-saving means also environment-friendly, that is also a big deal nowadays.
This technical innovation allows covering the unlimited size of facades. The solution is almost invisible from inside the building, makes no noise and is highly resistant to various weather conditions.
Benefits:
- No additional construction on the building
- Evening and night time visibility
- Transparency up to 95%
- Low insulation and service costs
- Low energy consumption
- Solution does not change the architectural conception
- Replacing standard windows
- Free of any noise emission
- Easy to clean
- Easy to maintain, assemble and install
- Low power consumption